3 Simple Steps to Dramatically Improved Writing

Amateur writers write for the sake of writing. While this may create copious amounts of inconsequential content or provide them personal pleasure, it does nothing to increase business prospects, improve the world, or move their audience to take action.

So what is the goal of great writing, and how can it change your presentations? Professional writers always have one main goal in mind with everything they write: to transform their audience. Great writers strive to help their audience see through different eyes, act differently, change the way they interact with the world.

Anyone can throw words together and make complete sentences (case in point: most of the blogosphere), but if you want to actually have impact through your writing, you must learn to write for transformation. It’s the difference between being merely informative and being compelling and persuasive. There are three simple steps to transformational writing: 1) writing for a specific audience, 2) using the right venue, and 3) choosing and executing the right type of transformation (there are three).

1. Specific Audience

If you want to reach your audience, it’s absolutely crucial that you understand them, get out of your own perspective, and write to their perspective. One of the first things I do with every piece I write is identify my target audience, things such as age, gender, race/ethnicity, location, income level, purchasing habits, hobbies, talents, interests, etc.

When I know who I’m talking to, I’m prepared to custom tailor the message to resonate with them specifically. For example, words such as “revolutionary,” “cutting-edge,” “fresh,” or “in vogue” will more likely resonate with an 18-25 age group, whereas a 60-70 age group will probably have negative reactions to them, who prefer things that are “proven,” “safe,” and “sensible.”

2. The Right Venue

By venue I mean the medium used to convey your message, including such things as magazines, newspapers, journals, books, radio and TV ads, blogs, websites, etc. The venue you choose is, in large part, determined by your audience.

For example, if I’m writing a lengthy article on monetary policy intended for scholars and economists, the best venue is probably a scholarly journal. Few people can stand to read long blocks of meaningful text on a computer screen, I probably won’t have enough space to make my case in most magazines, etc. On the other hand, if my content is concise, simple, and intended for a broad audience, perhaps a newspaper article makes sense.

All of us are exposed to written communications that we skim or ignore, yet if that same message is presented in a venue more palatable to us, we’re much more likely to spend time reading it. Writing for transformation requires utilizing the best venue for our subject matter and audience.

3. The Right Transformation

There are three types of transformations: know, feel, and do. A know transformation seeks to give the readers new information, or old information arranged in a different way, to help them to learn and know things they didn’t know before, in such a way that changes their life and perspective. A feel transformation obviously seeks to evoke strong emotion in the audience, while a do is designed to get an audience to take very specific, immediate, and tangible action.

Amateurs look at this list and try to do all three; professionals focus
on one and nail it, because doing so affects the others. How do you want people’s lives to change because they read your message? What do you want to see occur in them? Do you primarily want them to know, feel, or do something? Pick one–yes, just one–and execute it well, and the others will take care of themselves.

If you want your message to actually have impact, you must learn to write for transformation. Know who you’re writing to, use the right venue to reach them, and choose the right transformation and execute it well. After all, transformational writing is the only writing worth reading.

Have a professional writer custom craft your message for transformation by visiting http://www.youwritingcure.com now.

Building A Rock Solid Query Letter

Recently I reviewed a client’s query letter. It was a hard working query letter, detailing the marketing prospects for the book, her own glowing credentials and the contacts she possessed that would help her publicize the book. But she left out one teeny weeny thing: she didn’t say what her book was about! I used to think query letters were relatively easy, but now I realize that a query has to do so many things that it’s easy to forget essential elements. Since the letter is your first step in putting your book’s best foot forward, you don’t want that to happen. So here’s a simple rundown on what goes into a solid query letter.

Who Are You?
It’s tempting to start the letter by leaping into a breathless description of what you’re sure is going to be the best book in the world, but resist a little longer. You want to use your first paragraph to introduce yourself and let the agent know why he or she should pay attention to you. Tell the agent who you are. Describe your qualifications, including a bit about your current activities which will in turn describe your platform. Have you been doing speaking engagements? Do you appear on television? Are you noted in your profession? Have you won any awards? Do people look to you as an expert in your subject? Do you teach? For instance, if you are a workshop or seminar leader in real estate finance, frequently travel across the country, and have 5,000 people attending your workshops every month, you can tell the agent:"Now I’ve decided to give away all of my secrets in a book about real estate financing with no money down." Anything that puts you in front of people is a potential place to sell your book so don’t forget to mention such activities.

What’s Your Book About?
In the next two or three paragraphs of the letter you get to talk about your wonderful book idea and/or story. As a guideline, it may help you to read the backs of book covers. You’ll want to do something similar–a brief synopsis of your book with enough spark it will intrigue the agent or any other potential reader, to pick up your book. Use bullet points to highlight what amazing tidbits the reader will get out of the book. Will they get five strategies on how to eat without gaining weight? Or 4 low cost resources for financing a large home improvement project? Or the 6 surefire signs you’ve found your life purpose? Make this description tight, concise and, of course, hugely interesting. Then you can move on to…

Your Great Marketing Plan–With You As the Star
The query letter should include a brief paragraph or two about how you’re going to market the book. Of course, if you go with a traditional publisher you’ll get major help in this area from the publishing house. But remember this: no one will be a better advocate for your book than you. And when editors are considering manuscripts they’re also considering what kind of a marketing presence they’ll be getting with the author. You’ll make their job easier–and your book much more successful–if you can bring your own marketing plan to the table to work hand in hand with the publisher’s. Do you have contacts in the media willing to help? Are you good at getting quoted in newspapers and magazines? Do you publish freelance articles that can mention your upcoming book? Put a lot of thought into this. Too many writers go into the publishing process expecting everything to be done for
them and then are disappointed. Having a good marketing plan would show a potential agent that you’re serious and you understand the business.

The Next Step
You’ve mentioned your credentials, described your book and your stellar marketing plan. Ideally, at this point, you have the agent intrigued. You want him or her to say, "Great! What does this person have to offer?" This is where your letter would say something like, "I would love for you to see more and I have a proposal" or "I have 50 pages of a manuscript." Whatever you want the agent to see next, offer it up and ask, "May I send this to you?" Asking permission is always a classy thing to do, it shows you’re not being presumptuous. Then you move into a closing that let’s the agent know you’ll follow up in a certain amount of time either via phone or email (they might prefer email).

When you’re done, read your query letter over many times. Have another trusted set of eyes read it for you. It’s easy to overlook important points, or to think you’ve covered something when you really haven’t. When you can polish no longer, send it out–many times! And congratulations. You’ve just made the first step in getting yourself and your book out there. I wish you a successful journey.

Keep Your Entry in Safe Position

Heraldic Door Knockers are often ornate, but may be no more than a simple fitting with a metal bob or ring. Heraldic Door Knockers entered into architectural history way back in the Georgian times. Today Heraldic Door Knockers are back! They really add class and style to doors, and they’re a great way for adding personality to your home. Explore our selection of nickel and chrome plated Heraldic Door Knockers with classical Georgian influences! Add that touch of class to your home today! A door knocker is an item of door furniture that allows people outside a house to alert those inside to their presence. A door knocker has a part fixed to the door, and a part (usually metal) attached to it by a hinge that may be lifted and used to strike a plate fitted to the door, or the door itself, making a noise. The struck plate, if present, would be supplied and fitted with the knocker. Heraldic Door Knockers are often ornate, but may be no more than a simple fitting with a metal bob or ring. You are moving into another season and your home d

Website Promotion: How Articles Bring Visitors To Your Website

You’ve built a website and are very proud to be counted among the ranks. Now you’re expecting people to come for a visit. In fact if this is your first website you’re probably thinking maybe I’ll get a few visitors or maybe a thousand visitors. Would it surprise you if I told you that you are going to get very few visitors?

Remember the movie Field of Dreams, 1989? Kevin Costner plays an Iowa farmer whose dream is to be a baseball player, something his father wanted for his own life. In the movie he hears voices from players that have passed on. What he hears becomes an aphorism still used today, if you build it he (they) will come. Meaning if he built the ball field his father, shoeless Joe and other baseball players from Chicago would come and he would get his chance. However this is not the case with building a website. Unfortunately know one knows you’re there and you won’t hear any voices telling where to go from here. Eventually the search engines will pick it up and you will get a few visitors that will trickle in but how to get the thousands to come is the question.

Building is just the beginning. You had your fun and now it’s time to get down to the nitty gritty. It’s called Website promotion. One of the secrets to tons of traffic to your website is to create one way back links. Writing articles is a way to get these back links. The proof is in the article you are reading right now that it works. Any questions?

Yes it’s time to get out the paper and pen like you did in school. People want information. They want to learn something new. They want to feel they have some inside information that no one else has. This is the information age, are you going to give them what they want?

If you have studied website promotion you probably have heard that content is king and if you haven’t then that’s probably good because it is slowly becoming obscure replaced with unique content is king. There are several things you can do to get started. You can buy private label content, (previously written articles) a big no no in my opinion since it indeed has been used everywhere else. You can purchase article generator software that puts a few filler words into your private label content, thus a new article. However I would not go this route as filler words are not usually unique. Another way would be to write the articles yourself.

What am I going to write you ask. If you sell wedding dresses your readers are going to want to know about weddings, picking out dresses and maybe advice about the important day. If you sell travel packages your audience is going to want to know about the best places to see. If you’re a breeder and someone is looking to buy a puppy, you might want to write an article on how to choose one. If you are a guitar salesman your readers might want to know which one is the best. The world is ready for uniqueness and information so here’s your chance.

How does an article help my site and what does it do? Most sites that accept articles for submission allow you a generous author’s bio at the bottom of your article. This is where you are going to give a brief description of yourself as well as the links of two or three
sites you may be promoting. Over time you will create thousands of back links to your site that will send google into a tizzy. Back links is how the google determines what websites are worthy enough to have their robots roam upon. Roaming on your site is what you want.

I can’t write anything you say. I feel empathy for you but do not despair, you can hire a ghostwriter. Give the writer your ideas, pay the fee and let them put the pen to the paper. These days to be politically correct it would be fingers to the keyboard. Unfortunately be careful of who you have write the articles. There are some sneaky people out there that will buy these software generators themselves and try to sell you the same articles that I just told you to stay away from. What is worse is at some point you will run across one that has plagiarized someone else’s work and copied it right from the website next door.

Are the wheels turning yet? Now you ask where do I find these wonderful writers. If you will take the time to type in your google search type in freelance writer or other keywords, you will find plenty of people looking for work. The cost doesn’t have to be real high either.

I know you have one final question and that is where the rubber meets the road. What is the cost? You can hire a ghostwriter for pennies per word or sometimes you can pay per article. Some freelancers charge ten dollars or more per article depending on the experience of the writer.

This wasn’t your last question? Ok I have time for one more. What if I can’t afford to pay for these articles; I have a budget that looks like a shoestring. Well you still can write them yourself. There are plenty of free online courses that will teach you what you need to know.

There is another benefit besides the back links you create by writing articles. Once you get a few hundred articles out there relating to your service or product you become the source of information. You become a recognized expert in your field. Folks begin to see your name in your author’s bio and say hey I’ve heard about this guy before. He must know something. Folks turn to you at the source and expert in your industry. This is the time right now to jump on the article bandwagon.

I read somewhere that only fifty percent of Americans are internet connected. This leaves the field for playing wide open. This statistic does not even include foreign lands. Yes you can even market to them as they read and buy too. So only one decision needs to be made and I ask are you going to hire a ghostwriter or do it yourself? Either way is good if you are careful with the articles you buy and making sure if what you have is unique. Are you going to give your customers what they want? If you don’t someone else will. Potential customers want information and remember if you write it, they will read.

Article Theft…What to do about it?

I have read several articles, blogs, and message board postings concerning the rise of article theft. Specifically, this is where your article is lifted from your site without your permission or pulled from a third party site.

In many ways I consider the internet to be the "Wild West" in terms of lawlessness. Ignoring established and set rules is common, meaning that us law abiding folks have our work cut out for us.

It may surprise you, but I don’t take action in many cases of known article theft. Why? Because, I just don’t have the time to police everything. I know of authors who check every link to their site, but that work is both tedious and time consuming.

A golden rule: If someone takes my article without my permission and the content and links are still in place, I don’t worry about it. If they take my article and change the content, paragraph headers, the title, or steal credit for themselves, then I will contact the offending party and demand that they make the appropriate corrections. Even for links that are broken, I generally let these types of mistakes slide.

When it comes to writing, time is money. I only respond to egregious violations while letting everything else slip by. I would rather spend my time making money instead of losing that time to chasing down violators. No, my policy or "golden rule" isn’t perfect, but it saves me from being bogged down in what I find to be a wasteful pursuit.

Ebook & Article Marketing, Ovecoming Writer’s Block

What is writer’s block?

Well, I just can’t think of a single darn thing to
say. Oh well, I’m outta here!

Sound familiar? No! Oh, get real! We’ve all
experienced this phenomenon when we absolutely have to
write something, particularly on deadline. I’m talking
about. . . . .uh, I can’t think of what the word is .
. . oh, yes, it’s on the tip of my tongue . . . it’s:

WRITER’S BLOCK!!!!

Whew! I feel better just getting that out of my head
and onto the page!

Writer’s block is the patron demon of the blank page.
You may think you know EXACTLY what you’re going to
write, but as soon as that evil white screen appears
before you, your mind suddenly goes completely blank.
I’m not talking about Zen meditation
stare-at-the-wall-until-enlightenment-hits kind of
blank.

I’m talking about sweat trickling down the back of
your neck, anguish and panic and suffering kind of
blank. The tighter the deadline, the worse the anguish
of writer’s block gets.

Having said that, let me say it again. "The tighter
the deadline, the worse the anguish of writer’s block
gets." Now, can you figure out what might possibly be
causing this horrible plunge into speechlessness?

The answer is obvious: FEAR! You are terrified of that
blank page. You are terrified you have absolutely
nothing of value to say. You are afraid of the fear of
writer’s block itself!

It doesn?t necessarily matter if you’ve done a decade
of research and all you have to do is string sentences
you can repeat in your sleep together into coherent
paragraphs. Writer’s block can strike anyone at any
time. Based in fear, it raises our doubts about our
own self-worth, but it’s sneaky. It’s writer’s block,
after all, so it doesn’t just come and let you know
that. No, it makes you feel like an idiot who just had
your frontal lobes removed through your sinuses. If
you dared to put forth words into the greater world,
they would surely come out as gibberish!

Let’s try and be rational with this irrational demon.
Let’s make a list of what might possibly be beneath
this terrible and terrifying condition.

1. Perfectionism. You must absolutely produce a
masterpiece of literature straight off in the first
draft. Otherwise, you qualify as a complete failure.

2. Editing instead of composing. There’s your
monkey-mind sitting on your shoulder, yelling as soon
as you type "I was born?," no, not that, that’s wrong!
That’s stupid! Correct correct correct correct?

3. Self-consciousness. How can you think, let alone
write, when all you can manage to do is pry the
fingers of writer’s block away from your throat enough
so you can gasp in a few shallow breaths? You’re not
focusing on what you’re trying to write, your focusing
on those gnarly fingers around your windpipe.

4. Can’t get started. It’s always the first sentence
that’s the hardest. As writers, we all know how
EXTREMELY important the first sentence is. It must be
brilliant! It must be unique! It must hook your
reader’s from the start! There’s no way we can get
into writing the piece until we get past this
impossible
first sentence.

5. Shattered concentration. You’re cat is sick. You
suspect your mate is cheating on you. Your electricity
might be turned off any second. You have a crush on
the local UPS deliveryman. You have a dinner party
planned for your in-laws. You . . . Need I say more.
How can you possibly concentrate with all this mental
clutter?

6. Procrastination. It’s your favorite hobby. It’s
your soul mate. It?s the reason you’ve knitted 60
argyle sweaters or made 300 bookcases in your garage
workshop. It’s the reason you never run out of Brie.

FACE IT ? IT?S ONE OF THE REASONS YOU HAVE WRITER’S
BLOCK!

How to Overcome Writer’s Block

Okay. I can hear that herd of you running away from
this article as fast as you can. Absurd! you huff.
Never in a million years, you fume. Writer’s block is
absolutely, undeniably, scientifically proven to be
impossible to overcome.

Oh, just get over it! Well, I guess it’s not that
easy. So try to sit down for just a few minutes and
listen. All you have to do is listen ? you don’t have
to actually write a single word.

Ah, there you all are again. I am beginning to make
you out now that the cloud of dust is settling.

I am here to tell you that WRITER’S BLOCK CAN BE
OVERCOME.

Please, remain seated.

There are ways to trick this nasty demon. Pick one,
pick several, and give them a try. Soon, before you
even have a chance for your heartbeat to accelerate,
guess what? You’re writing.

Here are some tried and true methods of overcoming
writer’s block:

1. Be prepared. The only thing to fear is fear itself.
(I know, that’s a clich?but as soon as you start
writing, feel free to improve on it.) If you spend
some time mulling over your project before you
actually sit down to write, you may be able to
circumvent the worst of the crippling panic.

2. Forget perfectionism. No one ever writes a
masterpiece in the first draft. Don’t put any
expectations on your writing at all! In fact, tell
yourself you’re going to write absolute garbage, and
then give yourself permission to happily stink up your
writing room.

3. Compose instead of editing. Never, never write your
first draft with your monkey-mind sitting on your
shoulder making snide editorial comments. Composing is
a magical process. It surpasses the conscious mind by
galaxies. It’s even incomprehensible to the conscious,
editorial, monkey-mind. So prepare an ambush. Sit down
at your computer or your desk. Take a deep breath and
blow out all your thoughts. Let your finger hover over
your keyboard or pick up your pen. And then pull a
fake: appear to be about to begin to write, but
instead, using your thumb and index finger of your
dominant hand, flick that little annoying ugly monkey
back into the barrel of laughs it came from. Then jump
in ? quickly! Write, scribble, scream, howl, let
everything loose, as long as you do it with a pen or
your computer keyboard.

4. Forget the first sentence. You can sweat over that
all-important one-liner when you’ve finished your
piece. Skip it! Go for the middle or even the end.
Start wherever you can. Chances are, when you read it
over, the first line will be blinking its little neon
lights right at you from the depths of your
composition.

5. Concentration. This is a hard one. Life throws us
so many curve balls. How about thinking about your
writing time as a little vacation from all those
annoying worries. Banish them! Create a space, perhaps
even a physical one, where nothing exists except the
single present moment. If one of those irritating
worries gets by you, stomp
on it like you would an
ugly bug!

6. Stop procrastinating. Write an outline. Keep your
research notes within sight. Use someone else’s
writing to get going. Babble incoherently on paper or
on the computer if you have to.

Just do it! (I know, I stole that line from
somewhere?). Tack up anything that could possibly help
you to get going: notes, outlines, pictures of your
grandmother. Put the cookie you will be allowed to eat
when you finish your first draft within sight ? but
out of reach. Then pick up the same type of writing
that you need to write, and read it. Then read it
again. Soon, trust me, the fear will slowly fade away.
As soon as it does, grab your keyboard ? and get
writing!

13 Steps to a “Slippery Slope” Online Sales Letter

But here’s the problem: I see many of them trying to sell their e-book, tutorial, etc. on a regular Web page. They list a paragraph about the info-product and give the price, and they expect a slew of sales.

Wrong.

You need a special sales page that has a "slippery slope" sales letter.

Remember that game Chutes & Ladders? If you landed on a space that had a chute on it, you just went down, Baby. No turning back. That’s how your sales letter should be – a "slippery slope" that pulls in the reader because it’s so compelling and interesting.

Here’s a basic outline of the 13 elements you want to include. To see an example of them all in action, visit MY own sales page at www.BoostBizEzine.com.

1. Limit your navigation.

The visitor should not be distracted by links that take her to your bio, other products, etc. The idea is to keep her on this page, reading your copy and leading her to order. So on this page, only have navigation that relates to the product (e.g. FAQs, Order now).

2. Give a powerful headline.

Your headline can make or break your sales. If it’s not compelling, your visitor will click away. Here’s an easy headline formula: "How to _________ So You Can ____________." Make sure the 2nd part gives a big benefit, for example, "double your business" or "gain peace of mind."

3. Discuss the problem the prospect has, or incorporate your own story.

Marketers call this "pushing the ‘ouch’ button." First discuss the problem or pain that the reader has, and then lead in to how your product will solve it. Or share your own failure-to-success story that the reader can empathize with.

4. Tell us who you are.

If I’m going to buy your stuff, I’d like to know why you’re qualified to write about this topic. Give me the feeling that you’ve learned a lot about this topic and want to share it with me.

Even add a picture of yourself and an audio greeting, like I did. These help the reader instantly feel like she knows you better, increasing the "trust factor." And people buy from those they feel they know, like, and trust!

5. Use bullets like mini headlines.

Lay out everything I’ll get from your product. Don’t just list your table of contents verbatim! Turn each point into an exciting secret. For example, suppose your e-book features 5 tips on how to save money on groceries. That bullet could read, "Revealed: 5 ways you can save hundreds of dollars on your monthly grocery bill."

6. List plenty of testimonials.

Show your prospects they won’t be the first to buy. It’s more effective to weave-in testimonials throughout your sales letter than to have a separate section for them. Give each person’s full name and Web address, and for extra power, post their photo and an audio testimonial as well.

7. Tell us why your product is such a great value.

How does the price of your product compare if I hired you one-on-one? For example, your manual is a great value at $49 if an hour consultation with you would run me $250.

8. Throw in a few great bonuses.

Offer special bonuses (preferably created by you) that are so good you could sell them alone if you wanted to. It could be a list of resources, a collection of articles, extra
tips on a certain subject, or a free consu1tation.

9. Give an unconditional guarantee.

This puts your prospect at ease, giving her no reason to NOT buy. A few turkeys will take advantage of your generosity, but the amount of sales you GAIN from this strategy dramatically outweighs the risk.

10. Request immediate action by having a limited time offer just click online newsletter service.

Some sales pages use trick scripts to make it seem like the offer always ends on that day at midnight, but I find these insulting. If you really will be raising your price soon (and you always should be), list the exact date and stick to it. Otherwise just say it’s an introductory, limited-time offer.

11. Make it ABSURDLY CLEAR what to do next.

Nothing bothers me more than when I’m at a Web site, I have my credit card ready, and I can’t find the $%#@& order link! Make your order process idiot-proof. Example: "Cl1ck below to 0rder n0w on our secure server." Also sprinkle in order links throughout your page — some people will be ready to buy before they get to the bottom.

12. Make one last plea.

In your P.S., right after your signature, emphasize that I should act now. For example, "Don’t miss out on this great 0pportunity. Remember, you can buy n0w and change your mind at anytime."

13. Don’t forget your contact information!

Readers WILL have questions, so provide an e-mail address on your site that you or someone else will check at least daily. Also, don’t you feel better buying from a Web site that lists a real address and phone number?

Want More Detailed Step-by-Step Help, With Examples You Can Model?

See my quick-start audio program, "The Secret, Simple Formula to Writing Web Copy That SELLS".

Write Fashion Articles With Ease, And Start Walking Down The Article Runway To Success

We all know that fashion is an enormous industry to talk about, and when it comes to writing fashion articles, you want to ensure that you can create vibrant and interesting content for your targeted readers!

Good fashion writers create a buzz on the latest fashion apparel and accessories, and they quickly create many trends! When you start to utilize the same skills these professional authors use, you can easily become the authority in your desired field.

Whether you’re creating a fashion article for a clothing review, runway event, and even a new up-and-coming designer looking to get some exposure, to make sure you develop the best article possible, there are some steps that should be taken to make your content become attractive to your reading audience.

Human Emotions Are What Creates Trends, And Drives The Fashion Industry!

I’m sure you have read several of the top fashion magazine articles, and if you pay close attention, you will certainly notice the message they are trying to convey! The obvious message that many of us pick up is that select fashion designers and clothing companies are selling the vision of how good you would look in their apparel, which is a message that would motivate me to buy their product, but that’s not the primary message.

When you read their articles with detailed attention, they are trying to hit on the individual reader’s emotions that we all dream of, and that’s being someone else! Many will deny this comment if you brought it up in a conversation, but it’s a true fact, that at some point in your life you would like to be someone else, whether it be a Brad Pitt, Pamela Anderson, or the lead singer of your favorite band, and smart fashion conscious writers jump on this emotion very quickly!

Human emotions are what drive product sales, whether it’s selling clothing, or new cars. We know what we need, but sometimes we not always know what we want. You as a fashion writer will be utilizing your writing skills and knowledge to capitalize on these human emotions, and tell them why they should buy an unknown designer’s Maternity Fashion, or why they should purchase brand name handbags from your web site that are available in every shopping mall in America.

Answer All The Readers Questions, And You’re One Step Closer To Winning Them Over!

When I search for information on the Internet, my goal is to have many questions answered, whether I’m searching for intimate apparel for my wife, or a good pair of jeans for my casual nights out on the town. However, if you tell me the jeans are 100% cotton, they come in many styles and colors, and they’re a really good bargain if purchase them here online, chances are I would be saying to myself, tell me something I don’t already know, and I already read three other articles saying the same thing.

I would rather read that these incredible one of kind jeans were exclusive to your company or website (if they truly are, no fibbing now), or they’re a new designer’s fashion creation that is taking the clothing industry by storm, and when you put a pair of these uniquely designed and extremely comfortable jeans on, they will make my waist look several inches smaller, and feel extremely comfortable using only 100% of the worlds finest cotton. If you have a pair of those jeans,
drop me a line and I will buy a pair of them, or maybe even two if you have several colors available!

Remember that emotion drives our economy, and even though we know what our necessities are, we want to look and feel better, and we want the items to help us achieve this goal! When you start to figure out all the human emotions that create our impulses to buy certain desired attire and name brand accessories, you will have the writing success that will be unstoppable on the fashion article runway!

FC + RSS = SEO

No, this is not the new math. It is the formula for getting your web site recognized by the search engine spider.

The formula is Fresh Content + Really Simple Syndication = Search Engine Optimization.. This is an easy way to get the search engine spiders to come and visit your site on a regular basis, see that “updates” have been made, and get you ranked higher in the directories.

It isn’t that difficult to write a 300 – 500 word article about your favorite subject matter. What works for me is to set aside a couple of hours a week and knock out 5 – 7 articles at one time to use during the upcoming week. The articles are all different but are similar, so writing them in one sitting is a bit easier. Writing your own content is still the best method but article submission sites can help you out when you have “writer’s block”.

Getting fresh content can be easy with the many article submission sites available on the Internet. All you have to do is search for articles related to your site, copy them and add them to your site. Ensure that you credit the author by leaving the resource box, along with a live link, intact. You can grab many articles at one sitting and save them for later updates. Add some content to your site on a regular basis – preferably daily. You will be amazed at how quick your new site gets indexed and happy with the rankings of your current site as it goes higher and higher.

RSS is an XML formatted style for syndicating content. Users that have RSS readers can then pick up your content and read it at their leisure. Your content will then be all over the Internet giving you maximum exposure.

One additional tip is to add a news aggregator to your site. This will put current news headlines and snippets of the articles on your site. Again, this adds fresh content, making the search engine spiders happy.

So, a few simple adjustments to your web site can bring more visitors, happy spiders and fame and fortune to the authors of the original articles.

A new Collection of African Tribal Art

Each tribal art embeds the religion and culture of the African tribes people. The very essence of African civilization is seen in their craftsmanship as shown in genuine tribal masks and statues. African masks are depicted as one of the most important part of African tribal rituals. You can see a number of African masks displayed all over the globe in cultural museums and art galleries.

African masks are not made for commercial purposes. They are used in tribal rituals and ceremonies. Over the years, the African mask has been the icon of Africa’s culture. They are used in religious ceremonies and everyday living. Not all African masks are old because most of them are used once or twice during rituals.

Creating your own collection of African tribal art can be very challenging. These are not pieces that you can easily purchase. Genuine African masks, statues and other original tribal art are very rare to find. Plus, you need a good eye to distinguish genuine artworks from those that are mass-produced.

There are a lot of antiques stores that mixes tourist-art with genuine African tribal art pieces. What you can do is to know more about your art dealer. You should be confident about your dealer’s credibility before making an expensive purchase.

Before you purchase and African art, look at it closely. African masks are well carved. The worn out look is just normal. Always have an image of an original tribal art in your mind and you can compare it with the ones that you would about to buy.

The origin or the location where African art are found usually dictates the price of the artwork. The older an art piece is, the more value it has. Most collectors sell their pieces to dealers. Remember that African masks that are obviously restored decrease their value. If one artwork is very unique in design, prepare to cash out a small fortune. In buying African tribal art, size and appearance rarely matters. Uniqueness and quality are the two things that are sought after.

If you are tempted to purchase an "original" African tribal art from auction sites, be on the look out. Most auction art pieces skyrocket their price, not because of their rarity, but basically because there may be bogus bidders whose goal is to increase the bid value of the product.

The best place to look for genuine African art is in credible art dealerships. You can also find a number of online shops offering original art pieces from Africa. Be wary of fakes and imitation. Since you would not have a chance to take a look at the artwork itself, make sure that they have a guarantee that you can return the goods if you are not satisfied with the "originality" an quality of the art piece. Request for as much pictures as you can and if possible, request for a certificate of authentication.